Our mission of “Bringing great cheese and happiness to the people” all started with a love of storytelling and the art of a curated experience.
Curds & Co. was founded by Jenn Mason and her husband Matt in 2017 as both a cheese shop and a startup.
We have an inherent love for cheese, education, technology, and art. Curds & Co. brings all of these together and shares them with you, the community. Want to learn something new? See something new? Let us know. We are always looking to learn and grow in our pursuit of being one of your favorite places.
Our goal is to have everyone leave the store with more cheese, knowledge, and happiness than they walked in with. If you leave the store without tasting cheese, we’re not satisfied.
Our employees are our greatest asset because they take such good care of our guests. Our first job is to make our staff happy so that they can spread the cheese love wholeheartedly to our customers and community. We reward our hard working employees with perks like a free wedge of cheese every day, trips to farms and food events, and paid time for students to study during exams. We think it’s perfectly acceptable for you to love our employees, too. Feel free to share the love on social media #CurdsandCoLOVE whenever you have had an exceptional experience.
Every element of the company is built around our values:
The Customer is the inspiration
Look to the customer to guide the inventory and interaction
To teach is to love
Storytelling is our greatest gift to our customers
Never be boring
Keep things fresh and be ready to pivot to mix it up
Cheese is cheese is cheese
Always be in the service of the farmer, the cheesemaker and the cheese enthusiast
Celebrate the Artist
In all forms the creative story must be shared
The experience is everything
And it starts from the very first moment. Make it exceptional
Be available and friendly